Freedom Business Summit: The 2-Day In-Person Event

● September 14–15 · Sydney · In-Person

Freedom Business Summit: The 2-Day In-Person Event For Australian Business Owners Ready To Increase Profit, Accelerate Growth, Build Better Systems And Create More Freedom.

Two days of live strategy, business breakdowns and practical tools to help you see what needs to change next.

Limited to 25 businesses

Excellent
★★★★★

Based on 66 reviews

HERE's WHAT YOU GET

Full access to both days

Business Owners Hot Seats & Live Business Breakdowns

All Marketing, Sales, Leadership & Profit Sessions

Frameworks, Tools & Implementation Resources

Strategic Planning Templates

Direct Access to Sean and his Mentors During The Event

Morning tea, lunch and afternoon tea included on both days, so the conversations continue between sessions

Private Day 1 dinner with Sean and the mentoring team for deeper strategy, connection and discussion

✓ Right Fit

The Summit Is For You If

You're doing $500K+ a year

But the business still feels too dependent on you — growth depends on you pushing everything forward.

You're still too involved

Sales, delivery, approvals, hiring, pricing or client issues all funnel back through you.

You've hired staff, but not leaders

You don’t yet have real leaders who can own outcomes without you chasing.

Growth runs on referrals

Your growth still relies too much on referrals, repeat clients and word of mouth.

You know more hours isn't the answer

The next stage cannot be built by you working more hours or being across every detail.

✕ Not For You

The Freedom Business Summit Is Not For You If

You haven’t reached $100K/year in revenue yet.

You want growth but won’t change pricing, people, structure, sales or delivery.

You want to protect the current team structure even if it’s slowing the business down.

You’re not ready for direct feedback.

Limited to 25 business owners.

The Curriculum

What We'll Actually Work On Over 2 Days

Pillar 01

Marketing & Lead Flow

Build a clearer path to consistent opportunities instead of relying on referrals, repeat clients or inconsistent campaigns.

Pillar 02

Sales & Revenue

Improve the way leads convert into revenue, without every important deal needing your personal involvement.

Pillar 03

Profit & Margins

Find where money is being lost through pricing, delivery, capacity, costs or weak financial visibility.

Pillar 04

Team & Leadership

Identify where the business needs stronger ownership, clearer roles and leaders who can drive outcomes without you chasing.

Pillar 05

Systems & Operations

Tighten the way the business runs so growth creates more control, not more mess.

Limited to 25 business owners.

Social Proof

Real Businesses. Real Results.

Case Study #01

Chris & Guy

Melbourne

Chris and Guy transformed their Melbourne business from a stressful, owner-dependent company into an $8.3M operation by installing the right leadership structure, systems, and operational framework. Within two years, they dramatically increased revenue, multiplied their personal income, and reclaimed their time without working longer hours.

Before
Revenue
$1.2M/year
Working
80+ hrs/week
Owners' Income
$20K/year
each

Business depended on them for every decision

After
Revenue
$8.3M/year
Working
30–40 hrs/week
Owners' Income
$285K+/year
each

Leadership team runs the business independently

Case Study #02

James & Tegan

Construction

James and Tegan transformed their construction business from an exhausting, low-profit operation into an $8M+ company generating over $1M in annual profit. By implementing the right leadership structure, operational systems, and accountability, they halved their working hours and removed themselves from almost all day-to-day management.

Before
Revenue
$3.5M/year
Profit
$16K/year
Working
80+ hrs/week

90% of the business relied on the owners

After
Revenue
$8M+/year
Profit
$1M+/year
Working
30–40 hrs/week

Management team runs 90% of day-to-day operations

Michelle
★★★★★
Disability Support Services

She runs a disability support services business and came in needing stronger people around her. The workshop helped her understand her team better, spot leadership patterns, and see what needed to change inside the business.

Brandon
★★★★★
Hedge Installation Business

Brandon joined to identify gaps he hadn’t seen in his business. The framework gave him clearer visibility on the real issues behind his sales, funnels and operations, plus practical solutions he could apply immediately.

Maria
★★★★★
Business Owner

Maria gained clearer insight into her finances, team culture and blind spots she hadn’t fully addressed. She left with practical next steps and strongly recommends the Freedom Summit for owners who want outside perspective.

Stuart White
★★★★★
Total Access Solutions

Started with nothing and working 80+ hour weeks, he quickly hit burnout. With Sean’s mentorship, he built the right systems, gained accountability and transformed his business into a sustainable, scalable operation.

Shaun Crocker & Tracey Morrison
★★★★★
Crockers Paint & Wallpaper

After years of running multiple busy locations but losing money, they were overwhelmed and close to shutting down. With Sean’s guidance, they rebuilt the business from the ground up, implemented strong systems, and turned everything around in just 18 months.

Limited to 25 business owners.

Your Investment

One Ticket. Full Access.

Standard Pass

For business owners who want full access to the 2-day summit

$497
AUD

Full access to both days

Business Owners Hot Seats & Live Business Breakdowns

All Marketing, Sales, Leadership & Profit Sessions

Frameworks, Tools & Implementation Resources

Strategic Planning Templates

Direct Access to Sean and his Mentors During The Event

Morning tea, lunch and afternoon tea included on both days, so the conversations continue between sessions

Private Day 1 dinner with Sean and the mentoring team for deeper strategy, connection and discussion

Limited to 25 business owners.

Excellent
★★★★★

Based on 66 reviews

Trusted By Australian Business Owners

Over 60+ Verified Google Reviews

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daniel white
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Epic content, not only business development but life-changing also!!
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Alex profile picture
Alex
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Sean has a rare combination of integrity and competence. If his gut tells him you are about to make the wrong choice, he will tell you straight, that kind of honesty is hard to find and it is exactly what you want from someone guiding your business. Sean and the team genuinely values giving you high quality advice tailored to your situation rather than the generic. Everything he shares is practical and actionable, so you walk away knowing exactly what to do next rather than sitting on a pile of theory. His thinking is also incredibly transferable. The principles apply to any business, and he has a real talent for breaking complex ideas down into analogies that actually stick with you long after the conversation ends. If you are serious about growing, Sean and his team are well worth your time.
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Sonal Agarwal
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Really enjoyed the 2 days of 'Business Freedom Summit' with Sean and Tim. A very business focussed session and lots of great PRACTICAL take aways. Will recommend Sean and Tim as mentors.
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Tatiana Hein profile picture
Tatiana Hein
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The Inner Circle sessions provide an intentional and practical approach to both personal and professional growth. Every session delivers valuable insights that can be applied immediately, creating real impact from day one. What stands out is the focus on turning learning into action, with meaningful discussions, practical tools, and clear takeaways that help you become more self-aware, effective, and purposeful in both work and life. I consistently leave each session with ideas I can put into practice straight away, making the experience both inspiring and highly valuable. I highly recommend for any business size.
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Tomas Runciman
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A leading BD and Culture learning partner for our business. Grow your business, invest in your team!
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Sloth Man
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Extremely helpful for anyone willing to learn. You get out what you put in, so put it all in!
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Jimmy
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Very nice team and valuable insights
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Laura Rodriguez Benitez profile picture
Laura Rodriguez Benitez
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I am very grateful to have been part of the Sean workshop. The material and guidance provided helped me identify important gaps in my business and gave me clarity on the areas I need to improve. It was also inspiring to connect with other entrepreneurs and successful business owners who have built profitable businesses through discipline, consistency, and focus. Sean and his team went beyond business strategies by also sharing valuable psychological and neurological insights that influence the way we think, make decisions, and navigate challenges in business. This workshop gave me not only practical guidance for my future business decisions, but also motivation, confidence, and direction. A special thanks to Sean, David, and Tim for their humble, supportive, and professional approach to every individual case scenario. Highly recommended.
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LD F
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I had a great experience with Sean and his team. I’m glad that I invested in the opportunity to learn what tools I need and how I can use those tools to generate more profit in my business and build it to the point of not needing me anymore which is my ultimate goal. Highly recommend.
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Maria Thompson profile picture
Maria Thompson
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Sean and his amazing team of mentors have been a great help with my journey as a business ower. They helped out by giving me practical tips and tools that are proven and effective.
The Experience

Six Pillars Of The
Freedom Business Summit

Scroll to unlock each pillar →

Pillar 01
Live Business Hot Seats
1 / 6 Unlocked
01

Live Business Hot Seats

Real businesses on the stage. Real numbers. Real constraints. Watch Sean and the team diagnose what’s actually broken — and what to do about it.

02

Business Diagnostics

A structured deep-dive into marketing, sales, operations, leadership and financials — so you can see your business from the outside in.

03

Constraint Mapping

Identify the single bottleneck holding the next stage of growth back, and the order of operations to remove it.

04

Strategic Planning Time

Protected time to step out of the noise and rebuild your 90-day plan around what actually moves the business.

05

Practical Frameworks

The same frameworks used inside Sean’s mentorship — sales, pricing, leadership, hiring — handed to you to implement immediately.

06

Direct Access To Mentors

Work shoulder-to-shoulder with Sean and his team during the event. Specific questions, specific answers, tailored to your business.

Your Mentor

About Sean Soole

Sean has spent 20+ years mentoring business owners through the exact stage where growth starts creating more pressure, complexity and dependency.

Through more than 10,000 hours of direct mentoring, he has helped owners rebuild the way their business thinks, sells, leads, operates and grows.

The Freedom Business Summit brings that experience into one room — so you can step back from the business, see the real constraints, and leave with a clearer plan for what needs to change next.

20+
Years Mentoring
10K+
Hours 1:1
$350M+
Generated

Limited to 25 businesses

● Strictly Capped

Limited To 25 Business Owners

This is not built for a large room where you sit at the back, take notes, and leave with generic ideas.

The room is intentionally kept small so Sean and his team can work closely with the business owners who attend.

Over two days, you’ll be surrounded by owners dealing with real growth, real pressure, real team issues, and real decisions.

Only 25 business owners will be accepted. If you believe this is the right room for your next stage, book a short call to apply for your seat.

Limited to 25 businesses

● Event Location

Novotel Sydney
International Airport

22 Levey Street, Wolli Creek, Sydney

The Freedom Business Summit will be held in-person at Novotel Sydney International Airport, giving business owners an easy-access location close to Sydney Airport, accommodation, transport and the city.

Full event details will be confirmed after your application call.

Inside The Room

Our Events In Photos

Limited to 25 businesses

Your Investment

One Ticket. Full Access.

Standard Pass

For business owners who want full access to the 2-day summit

$497
AUD

Full access to both days

Business Owners Hot Seats & Live Business Breakdowns

All Marketing, Sales, Leadership & Profit Sessions

Frameworks, Tools & Implementation Resources

Strategic Planning Templates

Direct Access to Sean and his Mentors During The Event

Morning tea, lunch and afternoon tea included on both days, so the conversations continue between sessions

Private Day 1 dinner with Sean and the mentoring team for deeper strategy, connection and discussion

Limited to 25 business owners.

Excellent
★★★★★

Based on 66 reviews

FAQ

Your Questions, Answered.

It’s not an event — it’s an in-person workshop. Expect zero motivational talks. Day one: we break down how to identify Keyperson Risk, the 4 Manifestations (Marketing, Sales, Operations, Leadership), and the Freedom Business Model we use to systematically remove owner-dependency. Day two: hands-on. We split into small groups. You work directly with Sean and the team to build your 90-Day Strategic Plan, identify your Profit Multiplier Map, and solve your biggest bottleneck in the Mastermind Breakthrough Session.

Your Freedom Metric Score (a quantified baseline of your owner-dependency), your 90-Day Strategic Plan with 14-day sprints, your Profit Multiplier Map (3–5 hidden profit levers worth $10K–$25K/month), your Mastermind Breakthrough Session, plus a bonus Execution Framework — the accountability system that ensures implementation. Plus a comprehensive packet with frameworks, templates and strategies tailored to your business.

Industries we’ve recently worked with: Construction, Electrical, Plumbing, HVAC, Retail, Professional Services, Hospitality, Agriculture, Manufacturing, Healthcare, Accounting, Consulting, Marketing Agencies, Legal Practices, Trade Services and Distribution. If you’re in one of these, chances are we can help.

Tickets are $497 each. This allows us to keep the room quality high, give you access to the proven Freedom Business Model (the same model that has generated $350M+ across 2,500+ Australian businesses over 20 years), and ensure you’re ready — this isn’t for tire-kickers, it’s for owners ready to implement.

Limited to 25 businesses

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